I help ecommerce brands grow without hiring a full marketing team.
For more than five years I led marketing and ecommerce growth for Lumio, an award-winning direct-to-consumer design brand. Today I help ecommerce companies improve conversion, retention, and customer acquisition through integrated growth systems.
6+ years
Leading ecommerce growth
$400k+
Crowdfunding launch
39%
Revenue from email
3-4x ROAS
Meta ROAS
My Approach
Most brands don't need another marketing specialist.
They need someone who understands how website conversion, retention marketing, and customer acquisition work together. I focus on building growth systems where every channel supports the next.
Background
From websites to ecommerce growth.
2013
Started building websites
Built websites for local businesses and learned the fundamentals of design, UX, and conversion.
2017
Moved into ecommerce marketing
Started working on customer acquisition, email marketing, and online store growth.
2020
Marketing & Ecommerce Manager at Lumio
Led marketing, ecommerce, CRO, retention, and customer acquisition for a global DTC brand.
2025
Founded MRLUSTIN Studio
Helping ecommerce brands improve conversion, retention, and acquisition without agency overhead.
Why MRLUSTIN
You'll work directly with the person doing the work.
Many agencies separate strategy from execution. You speak with an account manager while the work is handled by specialists you've never met.
I work differently.
Every recommendation, campaign, optimization, and growth initiative comes directly from me. No handoffs. No layers. No agency overhead.
✓ Direct access to me
✓ Strategy and execution
✓ Faster decision-making
✓ AI-assisted workflows
✓ No long-term contracts
© 2026 MRLUSTIN. All rights reserved. Built with care (and coffee).